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Getting intros to senior Digital Transformation prospects in 50,000+ employee organizations
The Challenge
Getting a foot in the door with VPs / Directors of People and Digital Transformation in very large, traditional Enterprise organizations who want actionable insights specific to their large workforce.
The Solution
Over the past 12 months, Leadable has been running hyper-personalized outbound campaigns with custom messaging for each prospect, along with drip and re-engagement campaigns to engage with prospects long term.
The Results
The general engagement has been fantastic here with a 62% open rate, 27% click through rate and 7% reply rate. 3% of all contacts have converted into leads. This has been a real quality over quantity play, as each lead has been with a very senior decision maker in large, traditional Enterprise organizations with more than 50,000 employees.
At a Glance
Open Rate
CTR
Reply Rate
Account To Meeting Rate
About The Company
Faethm Enterprise is a SaaS analytics platform and forward-looking scenario tool that uses machine and deep learning to model the impact of emerging technologies on any economy, industry, organisation or job. Founded in 2017, Faethm’s fast growth has seen them already partner with companies across 21 industries and 24 countries.
SaaS Analytics
Industry
112
Team Size
United Kingdom
Location
"What attracted us to Leadable is their willingness to work as part of a team combining our internal BDR team with the Leadable team. They were able to work independently and then also together, with sessions led by the Leadable team to share best practices both ways. Leadable very quickly became an extension of my growing internal team and a valuable member at that. Our main contact and team that we work with are great! Leadable are always raising the bar!"
James McLeod
VP, EMEA
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