Generating leads with Partners and senior IT decision makers in architecture firms in USA and EMEA

The Challenge
To open doors very senior decision makers (VP, Director and Partner level) in the IT function of architecture firms throughout North America and EMEA.
The Solution
Leadable runs hyper-personalized ABM outbound campaigns with custom messaging for each individual prospect based around their pain points and how Affinity could help.
The Results
As a direct result of the personalized outreach for each prospect, Affinity have closed business with 20+ new accounts over the past three years, with many more in the pipeline.
At a Glance
Open Rate
Click Rate
Reply Rate
Lead Pipeline In 3 Months
About The Company
Affinity by Serif is a leading graphic design software company based in the UK. They are a direct competitor to Adobe Creative Cloud.
Team Size
United Kingdom
“Since working with Leadable for the past 3 years, we have seen a noticeable growth in pipeline and as a result, and uplift in sales. The Leadable team have shown a genuine desire to work with us to help drive sales and conversations with potential prospects. They are very straight forward and easy to work with, and the team’s ability to find new ways to improve results is amazing.”
Ashley Vere
Enterprise Account Executive
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