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Booking meetings with Senior L&D & HR prospects in 500+ employee banks in EMEA
The Challenge
To generate high quality leads with very senior HR and L&D professionals (VP and Director level) for large-scale training solutions in banks throughout Europe and the Middle East.
The Solution
Leadable is running hyper-personalized, multichannel ABM campaigns with custom messaging for each prospect based on their pain points, along with drip and re-engagement campaigns to communicate with prospects long term.
The Results
From the first month, we have seen great results here with a 65% open rate, 40% click through rate and 18% reply rate. 7% of prospects have converted to leads, and more importantly, 80% of those leads have converted to opportunities.
At a Glance
Open Rate
Click Rate
Reply Rate
Account To Meeting Rate
About The Company
Intuition is a leading global knowledge solutions company. For over 25 years, they have helped clients to optimize their knowledge capital through the provision of online courses, knowledge services, blended learning solutions and knowledge management technology.
E-Learning
Industry
177
Team Size
Ireland
Location
“Leadable offer us the perfect solution and fit our business like a glove. They do the initial contact far better than we can and bring the prospect around to wanting to know more. We then step in seamlessly when the door is opened for us and interest qualified. Leadable is the future for our growth and not just an external vendor. It is an integral part of the future of our business unit.”
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Emmett Hedigan
Chief Executive Officer, ME
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